Wis Mollerud Holt, Creative Director/Creative Manager

Sun & Summit | Maui Jim x Zeal Optics

As leaders in the premium eyewear space, Maui Jim and Zeal Optics expanded their corporate gifting offering with the launch of Sun & Summit, a program that brings together the best of mountain and sun-inspired eyewear.

I led the creative vision and execution of the initiative, directing the photography and photoshoot to bring the program to life. The expanded offering allows event hosts to select premium Zeal Optics ski goggles paired with a curated tray of Maui Jim or Zeal Optics sunglasses, creating a distinctive, elevated gifting experience for their attendees.

My Role: Creative Direction, Art Direction, Photography Direction, Photoshoot Development, Creative Execution.

Role

Creative Direction & Design

For

MAUI JIM/ZEAL OPTICS